You have to get technical, but you can do it, says Martin Taylor.
New Zealand’s go-to man for all things digital to do with books is Addenda’s Martin Taylor who is responsible for much of our awareness about digital developments.
Our Australian counterparts noted his achievements, and he was invited to do a major presentation at their ABA Annual Conference in Brisbane recently. This translated into a double page feature in their News on Bookselling publication, which is a ‘how-to-do’ primer in building an e-book store.