This week The Read investigates the international trends of book boxes and unboxing, and how Kiwi booksellers are taking advantage of this to provide a valuable service to readers. In an era where the CEO of Netflix has declared sleep to be the enemy of endless media consumption, it’s a relief to know that booksellers are here to rescue us from the terrifying overwhelm and take the decision-making into their own expert hands.
Time Out was recently part of a Sustainability Stars programme run by the Albert Eden Board and Green Business HQ. In this programme, we delved into the deep effects that our businesses are having on the environment and for Time Out, having e-bike deliveries available has not been enough of a sustainable change!
There are new and pending changes to employment law which you need to know about, due to the Employment Relations Amendment Act 2018, the Domestic Violence – Victims’ Protection Act 2018, and the Minimum Wage Order 2019.
Resource written by Cassie Richards
Most of us in the book trade will have noticed the huge acceleration in self-publishing in recent years.
Please read this important information from IRD
Has your business started payday filing yet? Payday filing will soon be compulsory, so get on board now.
Boing Tubes, Styrofoam Gliders, Sock it to me Socks, Peanut slabs: what all of these rather different items have in common is that they can be found on the counter of a bookshop near you. Counter items are high-margin, generally low-cost items that have that ‘pick me up’ quality. They can be the sort of item that is like catnip to a book-lover, or a kid-focused item that helps them finish off spending their birthday Book Tokens.
Retail NZ is warning consumers not to get sucked in by scam surveys offering great prizes in return for a small postage fee.
On 25 October, Book Depository sent an email to all of its NZ subscribers saying ‘check out NZ Bestsellers of the Decade’. I clicked through to find our NZ Bookshop Day promotional list, bar a few titles, and a strap line saying ‘we’ve compiled a list of most popular books in New Zealand.’ Two days before NZ Bookshop Day, when bookstores all over New Zealand were celebrating these titles with displays, discounts and more.
That is marketing calculated to harm bookshops on the one day that celebrates bricks and mortar. This made me mad.
All employers will need to file PAYE information each payday from April 2019. Over 400 employers have already started so do you know what you need to do to get ready?
Bookselling is all about selling books to their ideal readers. Promotion takes many forms, in-store and through media, through catalogues and publishers’ posters and many other items. But perhaps the most powerful form of promotion, particularly for independent booksellers, is personal recommendation.
Building on the unique advantages offered by retail environments over online shopping, Paper Plus Group has unveiled a new concept store in Christchurch designed to optimise customer experiences.
There are many reasons why a bookstore chooses to renovate their space. Maybe it’s a case of 90s décor trying to attract a 21st century audience. Maybe the space needs to be smaller, or maybe, you need to change venue altogether.
Sarah Forster talks to some bookshops about their experiences and gets some sage advice.
Employers are now able to file payroll information every payday rather than monthly.
How to order Book Tokens and other items from the Website.
This year sees the 18th iteration of the Storylines Children’s Literature Trust Notable Books list. Sarah Forster delves into it.
Since 2014, the Kobo Rakusten scholarship has sent two emerging New Zealand booksellers to the annual American Booksellers Association Winter Institute.
This week The Read talks to Anna Hunt from Marsden Books, Carole Beu from The Women’s Bookshop, as well as Dylan Sherwood and Marcus Greville from Unity Books Wellington about biographies and their audiences, sales and customer base.
Article by Marcus Greville.
How to order Tokens and Gift Cards for the Christmas promotion.
This handy informational was created in 2013 by Carole Beu, and has been updated with NZ Bookshop Day in mind.
The front counter is the first thing many customers see as they walk in your shop. It is the front-line for marketing. So what do you put on it? How about behind it? Page & Blackmore in Nelson, Unity Books in Auckland and Books for Kids in Hamilton tell us what they do.
You as individuals and as business owners and managers are the life blood in your respective communities. Without you the places where we live and play would have no life, no heart. Retail, an 80 billion dollar industry, employing more than 200,000 people is essential to the world we live in.
But business is not easy, most of the working population opt for a wage or a salary but you are all business owners. A successful business is a financially sustainable enterprise that rewards you for your time and the risk that you take.
There are many other business objectives that you aspire to… sustainable, best employer, eco friendly, ethical… all are important but if you are not sustainable then they don’t mean much.
Business owners want: More Sales, Better Margin, and Less Cost. If the cost is more, then the other two become even more important. These three tenets are the markers of a successful business.
There are two types of Kiwi bookworms - those who enjoy hard copy books and those who use digital book readers. Find out more about them by purchasing the Nielsen Book Report 2017.
Special Orders are one of the main points of difference between Independent Bookshops and chain stores. A resource by Marcus Greville.
New Zealand's booksellers are a social media-savvy bunch, by and large. We talked to a few about what the essential things to remember are when promoting your bookshop online.
Vic Books storyteller Baz Macdonald explores the ways children’s performers throughout New Zealand keep kids engaged.
I am half-way through reading Margaret Mahy’s classic The Witch in the Cherry Tree with 15 shining young faces glued to Jenny Williams’ lovely illustrations.
Looking at the Nielsen Bestsellers is a staple of pretty well every bookseller’s data diet. Each month, the Booksellers NZ website receives 1,600 views of the bestseller charts, for which we pay a contractually arranged subscription that allows us to pass them on to our members.
by Marcus Greville
There is hardly a better battleground for analogue vs. digital than bookselling: the changes have been continuous and paradigm-changing in terms of the way that bookshops operate. Not too long ago I was telling another bookseller about the monthly CD-ROMs that updated our bibliographic database; in response I got an amused smile and the comment, ‘Nice, granpaw’. I recall I gave a similar response to tales of microfiche in the 90’s.
The publishing of blogs in book form is not a new phenomenon. Internationally every year hundreds of blogs, ranging from recipe, to humour, to comics, to personal are converted and published into books. But the recent successes of Emily Writes’ Rants in the Dark, and Ashleigh Young’s Can You Tolerate This?, two books with connections to blogs (emilywrites.co.nz and eyelashroaming.com respectively) sparked us to investigate the blog/book relationship in New Zealand.
Courtney Smith spent part of her summer enjoying winter in Minneapolis, thanks to being one of our Kobo Booksellers NZ Scholars for 2016, alongside Rochelle from Paige's Book Gallery in Whangarei. She has written about her time at the politically charged Winter Institute conference, and her week working in an LA bookshop for this week's The Read.
by Marcus Greville
Talk to booksellers and you’ll hear about customer interactions that range from the transformative to the grotesque; there are stories that will curl your toes, rupture laughing organs, or bring a tear to your eye. Most booksellers have favourite customers, customers that make them hide, and customers that make them laugh or, occasionally, cry.
New title buying, appropriate stock levels, returns, replacing titles after sales, rotating displays – pretty dull, right? Well, sure… if you say it like that, but stock control lies at the heart of a successful bookshop, and Christmas is the most important time to have those particular ducks in a row. If there’s an overarching theme these conversations produced it’s that safety is not guaranteed, and complacency cannot be abided.
This week The Read talks to James Grant (Owner Paper Plus South City, Merivale, and Hornby), Peter Rigg (Owner Page & Blackmore), Carolyn Alexander (Manager, Unity Books Auckland) and Dylan Sherwood (Assistant Manager, Unity Books Wellington) about perfect buying, perfect stock management, and perfect sales in the face of Christmas. And how that just isn’t a thing.
Feature by Marcus Greville
Books as Experiences, not Things
by Marcus Greville